SOTD #173 // White Noise Sound: 'Sunset'

Storming out of Swansea with a turbulent edge and an unending wave of noise, White Noise Sound are due to blow out many sets of speakers with their massive new single ‘Sunset.’ Sounding like BRMC without all of the posturing and acoustic nonsense, this experimental six-piece has crafted an electrifying anthem that simply bristles with urgency. After building the tension during the songs simmering intro, ‘Sunset’ eventually explodes in a dynamic squall that, if played at the proper volume, is entirely all-consuming and utterly irresistible. With clear hints of the harsher side of shoegaze, WNS deliver a strident siren-call that they are indeed seizing their moment and you best be listening.

The song churns relentlessly with the seething animosity of a subject left with nothing but the realization that the one thing that made him feel alive has left, and the only answer seems to be to turn the amps up and rattle the walls a bit. It’s truly a blistering, paint-peeling guitar riff, and it eventually lays waste to not only the subject’s fleeting feelings of loneliness, but to the song’s sense of melody itself, as it dissolves into a blast of raucous feedback that is intense and raw. ‘Sunset’ doesn’t signal the end of anything for White Noise Sound, just a grand beginning, and hopefully the band can write a celestial new chapter in the illustrious annals of modern UK shoegaze.

White Noise Sound: ‘Sunset’