Sweden's ceo releases teaser trailer for new album Siren

In typical “no clues given” form, Swedish pop icons Sincerely Yours have unveiled a teaser trailer for the forthcoming ceo album, seemingly called Siren.

The 90 second trailer features a myriad of flashing images all set to an almost tribal backing that, musically, harks back to ceo’s (one Eric Berglund) former group and indeed founders of the Sincerely Yours label The Tough Alliance.

This will be the first ceo release since debut album White Magic was released in 2010 to all-round mass acclaim. Watch the teaser clip below.