Live Nation have retraced their steps after receiving backlash for changing their ticket refund policy on the down-low.
Earlier this monh, Ticketmaster, a subsidary company of Live Nation, changed their refund policy to exclude postponed or recheduled events on the sly, which resulted in ticketholders lashing out at the ticket retailer.
On Friday night (24 April), Live Nation introduced its Ticket Relief Plan after receiving backlash.
Live Nation CEO Michael Rapino wrote on Twitter, "Fans, we hear you. We don’t want you to be waiting in limbo while shows are being rescheduled. Thanks to your feedback, Live Nation has revised our refund policy. If new dates aren't set in 60 days, you'll be able to get a refund at that time."
Fans, we hear you. We don’t want you to be waiting in limbo while shows are being rescheduled. Thanks to your feedback, @LiveNation has revised our refund policy. If new dates aren't set in 60 days, you'll be able to get a refund at that time https://t.co/eAXesPOKLw— Michael Rapino (@Michael_Rapino) April 25, 2020
The Ticket Relief Plan will provide gig-goers with instant refunds if the event is cancelled, and if there's plans to reschedule, original tickets will be valid for the new date. Ticketholders will have the choice to opt for a refund within 30 days of the new date announcement. Live Nation adds, "If 60 days has passed since a show was postponed and no rescheduled dates have been announced, the 30-day window for refunds will open at that time."
Live Nation have also announced a refund credit scheme. They write, "If you have tickets to a show at a Live Nation venue that gets cancelled, you can choose to receive a credit for 150% of your purchase (including fees). So if you spent $200 on tickets, you will receive $300 in credit! When you choose this option, Live Nation will also donate tickets to healthcare workers to share the gift of live with those working on the front line through our Hero Nation program. We will donate one ticket for every ticket you originally purchased."