Bonnie 'Prince' Billy shares pro-fruit track "Blueberry Jam"

"Blueberry Jam" is a playful snapshot into the fun new direction that Bonnie 'Prince' Billy is taking.

His new single comes after 2017's Best Troubador album, which was a tribute to the late country singer Merle Haggard.

Will Oldham, aka Bonnie 'Prince" Billy, has shown a lighter side to his career that spans nearly three decades with the fun video that accompanies the light-hearted single.

The new track came about after trying THC-laced chocolate blueberries, which Oldham evidently praises highly. Having teamed up with guitarist Matt Sweeney and drummer Pete Townsend for the pro-fruit jam, the bizarre yet hilarious visuals were achieved by Tim Morton.