Kevin George is unlucky in love on hook-laden new jam "She Don't Love Me"

Having already more than impressed with tracks such as the heartbreaking "Over" and the deep reverberating bass of "My Crew", the bedroom producer has returned once more with another banger that simply proves that there are many strings to his bow.

On the new track, Kevin George ropes in the help of rapper Gunna to lay down some verses whilst the highly embellished trap beats lay the groundwork for this summer-tinged new jam. It sees the producer/singer venture into poppier vibes and the track would not be out of place on mainstream radio, which is no doubt exactly where Kevin George wants to be heading.

With "She Don't Love Me", Kevin George shows that he is going straight for the jugular; he means business and the sky is the limit.