Samantha Urbani fell into the mainstream in the early 20-teens when she was the creator and frontwoman of Brooklyn based DIY band Friends and collaborated with Blood Orange, but on “More Than a Feeling” she strikes out on her own.

“More Than a Feeling”, was co-written, recorded, and produced with Nick Weiss (Nightfeelings).

“I’m calling someone out for not showing up for me, but also calling myself out for sticking around for that, enabling it by engaging with it, and saying ‘I can see what you’re communicating to me by not being here'," says Urbani. "And the hardest part is that I’ve waited so long to accept it that I can’t even address it anymore and they stopped caring a long time ago. It’s saying goodbye to someone who’s not even there.”

The accompanying music video, was directed by Urbani herself. Of the video, she says: "“My references for this video are pretty succinct. Toni Braxton’s “Unbreak My Heart” and Celine Dion “It’s All Coming Back to Me Now” – both 90s vids that had a huge impact on me, with boyfriends who die in motorcycle crashes. The video is a rescue fantasy – motorcycle guy is a modern day knight in shining armor – heroic but inhuman, totally protected with walls that cannot be broken thru. So, it’s the antagonist who I can’t seem to reach even when they’re right in front of me.A tragic figure of toxic masculine fragility/emotional unavailability. All of the motorcycle guy sequences are meant to be questioned whether it's real or imagined. Like I’m waiting to be rescued and fantasizing knowing I’m on my own."