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Sam Smith to broadcast first-ever live performance TV advert

27 May 2014, 16:23 | Written by Luke Morgan Britton

To coincide with his debut album release this week, Sam Smith will perform at London’s Roundhouse this Friday. It’ll be an album launch with a twist, however, with the encore airing live on Channel 4.

Smith will attempt the first-ever live TV advert of sorts, with his rendition of recent chart-topper “Stay With Me” broadcast during the ad break of Alan Carr’s Chatty Man. This will take place at approximately 10.45pm on 30 May, with the event in conjunction with Google Play Music.

Meanwhile, Smith’s debut album In The Lonely Hour is out now.

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