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Billie Eilish breaks Instagram record just by sharing photo of her new blonde hair

18 March 2021, 17:18 | Written by Cerys Kenneally

Billie Eilish has set a new Instagram record just by simply uploading a picture of her new blonde hair.

Yesterday (17 March), Eilish marked the start of a new era by debuting her new blonde hair on Instagram. Eilish first teased the hair change in December last year, saying she would change her green and black two-tone hair after her documentary Billie Eilish: The World’s A Little Blurry came out.

Eilish debuted her new hair with a short video, and uploaded a photo shortly after, which gained a staggering one million likes in just six minutes, breaking the record previously held by Selena Gomez with a picture from her 26th birthday in 2018.

The picture, captioned "pinch me", now has over 18 million likes, making it one of the top ten most liked Instagram posts of all time.

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A post shared by BILLIE EILISH (@billieeilish)

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