
Gina Birch shares new single, "Doom Monger"
Raincoats co-founder, songwriter and filmmaker Gina Birch has shared "Doom Monger" as the latest preview of her forthcoming second solo album, Trouble.
“This is about the world going to hell in a handcart, feeling overwhelmed, but yearning for peace and happiness”, Birch says of the track. “At art school I had made a 16mm film made up of nine Super 8 screens of a friend, standing in Alexandra park, turning round. I divided the body into head, torso and feet. Each frame was filmed independently and I then refilmed the super 8, on a grid, and filmed on 16mm rewinding the canister each time. This process has inspired me to make several videos, and now one for myself, using 9 frames. I wanted to make a colourful fun video for ‘Doom Monger’, that had an element of humour to it. With 9 screens to watch simultaneously, it’s possible to miss things, so the video may have to be viewed several times. Among other things, I seemingly punch myself, and I outstretch my arms and have to duck down out of their reach. I hammer frames out of the way, and I turn negative on many occasions, and I layer the individual frames so that there is a complex layer of images at other times.”
"Doom Monger" follows previous single, "Causing Trouble Again" which was inspired by 2024’s Women in Revolt, an exhibition of feminist art and activism at Tate Britain which included one of Birch’s most recognized art pieces, 1977’s 3 Minute Scream, a landmark short film in which she stares down the camera and, as the title suggests, screams for the duration of a Super 8 cartridge.
Trouble, is set for release on 11 July via Third Man Records, and is available to pre-order now.
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