WFANFC's lack of concern for convention isn't isolated to their approach to promotion. They're completely unconcerned with genre and make some of the most intriguing music around.
New track "Run" showcases a fusion of mutant funk, fried electronics, and twisted pop that combine to make something unquestionably their own.
Given the standard of this cut, it's time the UK stands up takes notice of a band the US have been much wiser in noticing. In 2007, they were nominated for the Shortlist Music Prize - the US equivalent of the Mercury Prize - and played sold out shows coast to coast. They also had their track "Dead Fingers Talking" played on the first ever meth cooking scene in Breaking Bad.
Meanwhile, Gary McClure, the co-founding member of the band , found success with lo-fi solo project American Wrestlers over on the other side of the pond. After releasing tracks on Bandcamp, respected indie label Captured Tracks re-released it last year. At that point McClure claimed WFANFC were over.
To our delight, WFANFC had unfinished business and they're back stronger than ever with "Run". Their new album What Do People Do All Day? is released next week (29 January) via Melodic. Someone give them a gig please.
Pre-order album: LP/CD/Digital /  iTunes