Listen: Seinabo Sey - "Hard Time"
At the back end of last year Seinabo Sey appeared with the brilliantly soulful, “Younger”, and it was immediately clear that we were dealing with another incredibly exciting Swedish export. Now she has returned, and this latest effort further showcases her potential to take the world by storm.
Teaming up again with uber-producer Magnus Lidehäll (Katy Perry, Kylie Minogue, Sky Ferreira), the young Stockholm-native continues to set herself apart from her peers in this new song, Her powerfully characteristic voice chants away above military percussion and dark, brooding chord progressions, while the introduction of eerie backing vocals and a hugely motivational break-down provides the final kick in the stomach.
Having premiered last night as Zane Lowe’s ‘Next Hype’ on BBC Radio One, stream the massively punchy “Hard Time” below and give a rousing fist pump to the brilliant Seinabo Sey.
“Hard Time” is released in Scandinavia on 14 May and in the UK on 30 June (pre-order here).
- Mina Tindle joins forces with Sufjan Stevens on "Heaven Thunder"
- Yussef Dayes, Leon Thomas, Jorja Smith and more feature on Venna's debut album, MALIK
- PARADE share final preview of debut mixtape with new track, "It Moves"
- Tems announces Leading Vibe Initiative supporting women in music across Africa
- Bob Vylan share statement amid Glasto controversy: "We are a distraction from the story"
- Richard Ashcroft details seventh studio album, Lovin’ You
- Cain Culto taps Sudan Archives for new single, "KFC Santeria"
Get the Best Fit take on the week in music direct to your inbox every Friday

Lorde
Virgin

OSKA
Refined Believer

Tropical F*ck Storm
Fairyland Codex
