Whilst his aesthetic might mirror that of chart darlings Lil Xan and Post Malone, Milkavelli's almost dissociative delivery and irony-soaked references to wiling out in betting shops place him firmly in the alternative camp ("Get degenerate in William Hill / Spin the wheel tryin' hit a mil."). Released as one continuous track, "Channel Surfing" fittingly flicks through a pick-and-mix of beats, from sparse trip-hop to lofi 90s R&B jams. The track's swampy backdrop comes courtesy of Blah Records trio Nobodies Home, comprising of MCs Lee Scott and Sniff and producer Jack Chard.

Milkavelli has a strong cult following - both literally and figuratively speaking. Part of primarily-Northern rap supercrew Cult Mountain, his collaboration with the late Lil Peep, "Zzz", helped to secure him a devoted and diverse fanbase. Asked to comment on the track – his first solo release since his debut album Cult Member dropped in 2017 – the rapper was characteristically nonchalant:

"I wanted to make a song. And I wanted to make an album. So I kind of did both."

Channel Surfing is out now. Follow Milkavelli on Instagram.