L.A. Witch have unveiled their new single "Gen-Z", which is a second taster of their forthcoming LP Play With Fire.
Guitarist and vocalist Sade Sanchez says of their new single, ""Gen-Z" is inspired by a series of articles mentioning the high rates of suicide amongst the "Gen-Z" due to the pressures of social media. At the same time I read about several music companies not doing well due to lack of interest in people to learn to play instruments. When I was a kid, music and guitar was my escape. Music was how I fought through my depressions. What will the future do to get through it? With constant pressure to be perfect and information/advertisements and brainwashing constantly being shoved in your face, you become a product of your environment. "Gen-Z" is about being a slave to technology, specifically to our phones."
Play With Fire will follow on from the group's 2017 self-titled debut album.
Sanchez says of the album title, "Play With Fire is a suggestion to make things happen. Don’t fear mistakes or the future. Take a chance. Say and do what you really feel, even if nobody agrees with your ideas. These are feelings that have stopped me in the past. I want to inspire others to be freethinkers even if it causes a little burn."